Parmalat / Kids Yoghurt Range

I was tasked to create a range of kids yoghurts with a character based design that would made the range appealing to both kids and parents. Although the packaging has been changed to incorporate a full rebrand of the Pauls range of dairy products, these characters are still being used as a main element in the rebranded packaging.

AGENCY – NOUS  
Pauls Kids Yoghurts range design
Pauls Kids Yoghurt Vanilla character illustration
Pauls Kids yoghurts Banana character illustration
Pauls Kids Yoghurt Strawberry character illustration